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Hancock Bank's Renovation Yields High Returns (case study)  The 12-foot-tall cornice that rings One Hancock Plaza, the newly renovated heart of downtown Gulfport, Mississippi, shines brightly from dusk to dawn. The gesture has literally transformed the 15-story headquarters of Hancock Bank into an oversized lighthouse, visible from miles around and well out into the Gulf of Mexico. It's a pleasing outcome for the bank, whose corporate logo is inspired by the nearby Ship Island Light Station, a wooden structure that the bank helped rebuild after it was lost to fire in 1972. The lighthouse led generations of mariners to safe harbor along the Mississippi Gulf Coast, withstanding hurricanes and more... |
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